Morel Introduces the Dotech Ovation two-way component mobile audio system
Delivers quality, performance, and affordability in one compact stylish sound system

Ness Ziona, Israel ,January 1 2007 - Morel, a world leader in car audio sound systems, has announced the achievement of new plateaus of power, sound and price with its innovative Dotech Ovation series. With the Dotech Ovation, Morel provides a great, new choice for music lovers looking for quality sound at exceptional value.

"The new Dotech Ovation series introduces a new concept in style and offers amazing new features," says Mr. Meir Mordechai, President and founder of Morel. "A key feature is the unified one piece chassis with shallow aerodynamic design, which reduces sound reflection distortion and mounting depth. This innovation vastly accelerates the performance of the new series, bringing about major improvements in sound quality," he says.

According to Mr. Mordechai, Dotech Ovation leverages some of Morel's cutting-edge technologies: "The double magnet drive motor and its large 54mm (2 1/8") diameter Hexatech aluminum voice coil provide better cone support and higher power handling, while the use of the company's proprietary C.A.R. Filter technology improves acoustical loading and enhances the woofer's ability to perform well in free-air environments."

“The addition of the new MT-12 Acuflex coated soft dome tweeter with neodymium magnet motor and large diameter 28mm (1 1/8") voice coil allows wide frequency response and a lower resonance point, providing perfect integration with its mid-bass woofer", notes Mr. Mordechai.

The new Dotech Ovation system includes a high-quality Mini-Accuset MX-20 crossover, built with high grade air coils and caps, offers ±3dB tweeter level attenuation, making it easier to achieve optimal performance in different car audio environments.

"There is no doubt about it," says Mr. Mordechai, "For car audio enthusiasts, Dotech Ovation is one of Morel's best, delivering powerful, perfect sound in a surprisingly affordable mobile audio system."

About Morel:
Since 1975, Morel is a leading manufacturer of high-quality speakers and drivers, including tweeters, midrange and woofers, for the mid- to high-end home hi-fi, home theater and car audio markets. Morel products are sold in more than 55 countries around the world. Inspired by his love for music, Morel's founder Mr. Meir Mordechai turned his dream — to create the perfect loudspeaker — into a life's work. His quest has resulted in a company known worldwide for its dedication to providing superb sound quality. Along the way, Morel has built an enviable reputation for technological innovation and design excellence.

For any further information and assistance, please contact:
Mrs. Shelley P. Alperovich
Marketing Communications Manager
Tel: +972 8 930-1161
Fax: +972 8 930-1312
e-mail: shelley@morel.co.il